1. Introduction
Avestec (“we”, “our”, or “us”) is committed to protecting your privacy and handling your personal information in a transparent and secure manner. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website.
This policy is designed to comply with applicable privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA), the EU General Data Protection Regulation 2016/679 (“GDPR”), and other similar laws.
2. Information We Collect
When you submit forms on our website, we may collect your First Name, Last Name, Business Email Address, Phone Number, Company Name, Country, and Message content. This information is provided voluntarily by you.
Our website may also automatically collect technical information such as your device's IP address, internet service provider, operating system, referring URL, browser type, date and time of access, and content accessed. We may also collect information about your device type, pages visited, time spent on the site, and general website usage behaviour.
Our website uses cookies and other tracking technologies to analyse user behaviour, improve our website, deliver relevant content, and measure the effectiveness of content we serve. We may also use technologies such as tracking pixels or browser fingerprints.
3. How We Collect Information
We collect information through website forms (such as contact forms and inquiries), cookies and similar tracking technologies, and analytics tools like Google Analytics.
4. How We Use Your Information
We use collected information to:
- Provide, operate, and secure our website
- Respond to inquiries and communicate with you
- Provide information about our services
- Support sales and business development activities
- Improve user experience and analyse website traffic
- Use this data for statistical purposes
Where required under applicable laws such as the GDPR, we rely on legal bases such as your consent and our legitimate business interests to process your personal information.
5. Analytics
We use Google Analytics to understand how users engage with our website and to improve its performance and user experience. Google Analytics collects certain information about user behaviour and end user devices. IP addresses of visitors in Europe are shortened before being forwarded to the USA.
You can opt out of Google Analytics by visiting tools.google.com/dlpage/gaoptout. For more information on how Google collects and processes data, please refer to Google's Privacy & Terms.
7. Data Sharing and Disclosure
We do not sell or rent your personal information.
We may share information with trusted third-party service providers strictly for business operations, including CRM systems (e.g., HubSpot) and analytics providers (e.g., Google Analytics). All third parties are expected to handle data in accordance with applicable privacy laws.
8. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, including providing our services, responding to inquiries, supporting business operations, and meeting legal, accounting, or reporting requirements. When personal information is no longer required, we will securely delete, anonymise, or otherwise dispose of it in accordance with applicable laws.
9. Your Rights
Depending on applicable privacy laws, you may have certain rights regarding your personal information.
Canada (PIPEDA)
- Request access to your personal information
- Request correction of inaccurate or incomplete information
- Withdraw consent to the collection, use, or disclosure of your information
- Inquire about how your information is used and disclosed
EEA & United Kingdom (GDPR)
- Access, rectification, or erasure of your personal data
- Restriction of processing or data portability
- Object to processing based on legitimate interests or direct marketing
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
California Residents (CCPA/CPRA)
- Request disclosure of categories and specific pieces of personal information collected
- Request deletion or correction of your personal information
- Opt out of the “sale” or “sharing” of personal information (we do not sell personal information)
- Not receive discriminatory treatment for exercising your rights
To exercise any of these rights, please contact us using the details in Section 14. We will verify your identity before processing your request and respond within the timeframes required by applicable law.
10. Data Security
We implement reasonable administrative, technical, and organisational safeguards to protect your personal information against unauthorised access, use, disclosure, loss, or alteration. We limit access to personal data to employees, agents, contractors, and third parties with a legitimate business need. We have procedures in place to address suspected data breaches and will notify you and any applicable regulator where legally required.
11. Third-Party Links
Our website may contain links to third-party websites, plug-ins, and applications. When you click on these links or enable such connections, third parties may collect or share information about you. We do not control these external websites and are not responsible for their privacy policies or practices.
12. International Data Transfers
Some of our service providers (e.g., HubSpot, Google) may process data outside of Canada, including within the EU, EEA, or the USA. In such cases, data may be subject to the laws of those jurisdictions. We may also share data with authorities abroad if legally compelled to do so.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.
14. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact: